Londres, UK - 2021

Maida Smiles

01. Context

The prettiest
smile in the city of London

Maida Smiles Dental Clinic is a state-of-the-art and technologically advanced cosmetic dental clinic located in Maida Vale, London. Its team specializes in facial aesthetics and cosmetics, with leading implant orthodontists, as well as expertise in offering Invisalign in London as an alternative to conventional braces.

The clinic’s concept shows modernity in every detail and also in the form of care, being a true “state of the art”, as they classify themselves.

  • Website
  • Strategy
  • SEO
  • Performance
  • WordPress
  • Social media
  • Google Ads
  • Content
  • UX e UI
  • Digital Intelligence
02. Visual Key

Balancing sophistication with technology

The clinic is impeccable and modern, and for that, a color palette in shades of gray was used to create its website concept, which conveys sophistication, maturity, balance and technology. Its typology contrasts the sans-serif, modern style with bold and thin weights, allowing it to project sophistication in each topic addressed.

03. Design Concept

It really is the true state of the art

Most corporate branding is based on overlapping tones, but true contrast is created through many variations.

For the construction of its new chromatic language, we used a palette that reflects the essential values of the brand. This allowed us to apply the right dose of his personality in the right places.

04. Website Redesign

Now it's just smiles

Not that the old look could present the quality of its services, but not in the same current way that includes an adequate structure, high visual impact, accessibility and rich in information, managing to truly translate what the clinic has to offer.

Differentials were created such as real testimonials, highlights of the services, infrastructure, team and also a specific section of news composed by the expertise of those who work in this reference clinic in London.


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